Talk to me about the monetization piece. And I want to get into how you invested in your demand side platform for ads. If I’m looking at news and sports, I would say, “Well, we’re just going to do gambling now. That’s the money.” This is when I say finance and sports are colliding, right? The feeling that we’re all just gambling seems to be infecting everything over there. You have a deal with Polymarket and others.
Фото: Алексей Сухоруков / РИА Новости，更多细节参见WPS办公软件
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在Martin Hoffmann看来，这恰恰是On昂跑最有机会做成的一件事情。在财报电话会的最后，他再次提到那个被反复强调的概念——“运动阶层”。在这个正在形成的消费群体中，运动不再只是锻炼方式，而是一种身份表达。对于On昂跑而言，这意味着品牌的竞争不再局限于跑鞋市场，而是进入一个更大的舞台——一个围绕健康、运动与生活方式展开的高端消费世界。
Фото: Edgar Breshchanov / Global Look Press